Campaign Manager | Marketo & Multi-Channel Campaigns | PE-Backed Data & Analytics Business
- Day rate: £250/day
- Location: London, hybrid (3 days in office)
- Contract length: 3 months initially, possible extension
This is a subscription-led data and analytics business serving global commodity markets, backed by private equity and moving through a period of real change. The commercial marketing team sits at the centre of that, working hand in hand with product and sales out of London, and right now it needs cover fast.
A key campaigns lead is moving on and the team needs someone to keep things moving from day one. You'd be stepping into a campaign manager position within commercial marketing, on a contract basis, reporting into the marketing lead who has spent the past two years reshaping the function, moving it away from a traditional demand gen model towards a broader campaigns remit.
This isn't demand gen in the old-school sense. You'll be running reactive, multi-channel campaigns across email, social and paid, working closely with content on webinars and thought leadership, and helping shape customer-led and market-driven events (the ops team handles logistics, so this is about strategy and audience, not conference planning).
You'll work directly with senior subject matter experts and editorial teams to translate their expertise into campaign activity, and across the wider marketing function with creative, digital, channel and product marketing colleagues.
What They're Looking For:
- Proven multi-channel campaign experience across email, social and paid
- Comfortable working directly with senior subject matter experts and editorial teams
- A PE-paced, ownership-driven working style, no "not my job" attitude
- Able to start at short notice and pick up a live handover immediately
What You'll Work With:
- Marketo
- Cross-functional collaboration with creative, digital, channel and product marketing leads
- Content team partnership on webinars and campaign programmes
- Customer-led and market-driven brand engagement events
Nice to Haves:
- Background in commodity, data or subscription-based B2B businesses
- Familiarity with market intelligence or information services commercial models
- Additional paid campaign platform experience beyond Marketo
Why Join / Projects:
You'd be walking into a live, heavy portfolio with real autonomy from week one, and a marketing lead who's genuinely hands-on and willing to support. The function is still being shaped, so there's scope to influence how campaigns work here beyond the initial three months, particularly if the business decides to keep more of this work London-based rather than shift further headcount to Bulgaria.
This one's urgent, so if you can start quickly, get in touch and I'll talk you through it.
Campaign Manager | Marketo & Multi-Channel Campaigns | PE-Backed Data & Analytics Business
